By Show & Day — spend, delivery, & performance by show & day/week & geo

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See spend, delivery (podcast downloads, YouTube views, streaming impressions, reach, frequency), and performance (visits, purchases, etc) by day/week.

Use cases:

• Get spend, delivery, and performance results by show and day.
• Feed spend and impressions into an MMM (mixed media model).

Export Steps

• Example Export - Link Here
• Included Metrics

Individual Conversions — all attributed events with their exposures

For each attributed conversion, see all associated exposures (show, episode, timestamp).

Before noisy IP modeling, this lets you see underneath the hood of the attribution, and how each exposure is being weighted (full/partial credit in the Conversion Weight column).

This export also returns the household IP, order/user/purchase IDs passed to Podscribe with each conversion event. Use it to match your customers to audio exposures.

Use cases

• See which order / customer IDs were attributed to podcast listens.
• Trace which shows led to which conversions by seeing all exposures for every conversion.